Content formats for your influencer marketing strategy

Looking for some new growth hacks or fresh inspiration? You’ve come to the right place. We’ve gone through the latest statistics and churned out an article filled with the latest tips and tricks. Whether your influencer marketing efforts are mainly focused on Instagram, TikTok or a combination of multiple platforms: you want your content to perform optimally and with these insights, it will. 

In general, and to no one’s surprise, the popularity of video content keeps hitting new records every day. 

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(WEBINAR) Instagram vs TikTok: choosing the right platform for influencer marketing

The million-dollar question at the moment is: “TikTok vs Instagram… Or possibly both?”

TikTok has become the absolute place to be. Logically, more and more brands are interested in taking their marketing efforts in the direction of this relatively new platform. More importantly, is it really a relevant move for all brands? And what about its major competitor, Instagram? Which has been the lead player in influencer marketing for several years now? 

In this webinar, we clear up any confusion you might have. By the end, you’ll be able to make well-advised decisions and thought-out choices for your specific influencer marketing strategy. 

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Top 15 beauty influencers in 2022

Top 15 beauty influencers
Top 15 beauty influencers

Beauty influencers have been around for a while and are gaining popularity, which is actually no surprise at all. The videos and pictures of different make up looks and products are very inspiring and overall fun. 

Just like the fashion influencers they are numerous, which can sometimes be annoying to find the one perfect influencer that fits your style. At Influo we have a nice amount of beauty influencers, each with their own signature style, from all natural or no make-up looks to full coverage. It’s up to you to browse and choose! We made a list of some of our favorite Belgian and Dutch beauty influencers who are part of our Influo community.

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Top 15 influencers in 2022

Top 15 influencers
Top 15 influencers

 

Influencer marketing has been quite a popular term in the marketing community for some time now and influencers play a huge role in the social media happening. That’s why, right now, it’s incredibly useful to hop on the influencer train.

It’s always fun to get inspired by other people, but with such a large number of great influencers out there, it’s often not that easy to find exactly what you’re looking for. No worries though, because we made a list of some of the best influencers Belgium and The Netherlands have to offer.

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Top 15 Belgian influencers in 2022

Belgian influencers
Top 15 Belgian influencers

 

Influencer marketing is a hot topic. That’s why we would like to share what Influo has to offer. So we compiled a list of some great Belgian influencers who are part of our Influo community.

We have a wide range of influencers on our platform, from food lovers, fashionistas, and travel addicts to beauty fanatics and so much more.

It would be impossible to showcase each one of our +2,000 influencers, so we have picked just a few of the many great Belgian influencers on the Influo platform to inspire you today.

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5 reasons why you need to have an always-on influencer program

always-on influencer marketing
pictogram always-on influencer program

A good first step into marketing with influencers could be a campaign-based approach, but that might not be the best way to get ahead of your competition. It certainly isn’t the best way to optimize influencer ROI. Which is an option, but we’re here to explain to you why an always-on influencer program is a better idea.

People don’t just magically stop talking about your brand or products after the holidays or any other event campaign – which means you need to be on top of your social channels at all times

– Bailey Seitter, Social and Content Coordinator at Insightpool, the Influencer Marketing platform.

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Tips & tricks on how to make the best Reels

If you’re somewhat active in social media, you know that video – and more specific Instagram Reels – is the place to be right now. Apart from just being fun, they have more benefits than you can count. Want to make top tier content? After reading these tips and tricks, you’ll be making Reels that’ll leave your followers reeling (you know we had to include this pun).

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