Category: Brands

March 21, 2019

Top 15 Dutch beauty bloggers in 2019

Top 15 dutch beauty bloggers

Beauty bloggers have been around for a while and are gaining popularity, which is actually no surprise at all. The Youtube videos of how to apply the perfect eyeliner or a review of a certain beauty product are super handy and fun.

Just like the fashion bloggers they are numerous, which can sometimes be annoying to find the one perfect blogger that fits your style. At Influo we have a nice number of Dutch beauty bloggers, each with their own signature style, from all natural or no make-up looks to full coverage. It’s up to you to browse and choose!

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November 26, 2018

5 Reasons Why You Should Incorporate Micro‑Influencers in Your Strategy

Reasons why you need to incorporate micro-influencers in your influencer marketing strategy

If you choose to use influencer marketing to promote your business, you’ll have to decide which influencers to work with. One of the things you will have to decide is whether you want to work with micro-, macro- or mega-influencers. While influencers with a large following ensure there will be a lot of eyeballs that see your content, this does not mean it is right for your business.

Here are five reasons why you should incorporate micro-influencers in your influencer marketing strategy.

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October 21, 2018

Top 15 Influencers in 2018

top 15 influencers

Influencer marketing has been quite a popular term in the marketing community for some time now and influencers play a huge role in the social media happening. That’s why, right now, it’s incredibly useful to hop on the influencer train.

It’s always fun to get inspired by other people, but with such a large number of great influencers out there, it’s often not that easy to find exactly what you’re looking for. No worries though, because we made a list of the best influencers Belgium and The Netherlands has to offer so you can browse your ass off.

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March 22, 2018

Setting up your influencer marketing campaign

You like the sound of influencer marketing and feel like you’ve got a good idea of what it is. You’re ready to take a shot at it, yet you’re not entirely sure where to start. Well, you’ve come to the right place! Influencer marketing keeps getting bigger and more important for your brand. Consumers have basically no trust left in brands and that is where influencers step in. This is the right moment to start off your influencer marketing campaign. And when you follow these five steps, you will be ready to take it a step further and start a continuous influencer marketing program.

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